About Pothys Swarna Mahal

For generations, Pothys Swarna Mahal has been woven into the fabric of family celebrations, a trusted name for jewellery that carries emotion, artistry, and timeless tradition. Every piece reflects the intricate craftsmanship and dedication of artisans who create designs meant to be treasured across lifetimes. 

As customer expectations evolved, Pothys recognized an important shift. Today’s customers seek the convenience of browsing online, comparing intricate designs from home, and accessing trusted brands regardless of location. The enthusiastic response to their DigiGold savings platform validated this insight: customers were ready to engage with Pothys in the digital space. 

This sparked a transformative vision: to bring Pothys Swarna Mahal’s rich heritage online through a comprehensive e-commerce experience. To realize this vision, Pothys partnered with Cloud Odyssey to design and implement a unified digital commerce platform powered by Salesforce Commerce Cloud and Salesforce Order Management.

Challenges

Prior to this transformation, Pothys Swarna Mahal had no online store. Their website served primarily as an informational platform, unable to support digital product discovery, real-time inventory visibility, or complete purchase workflows. While customers often began their research online, they had to visit physical stores to complete their purchases, creating fragmented journeys and missed opportunities. 

To expand beyond their brick-and-mortar presence, the brand needed: 

  • A full-featured ecommerce storefront 
  • A reliable system to manage orders from purchase to delivery 
  • Seamless data integration with internal operations 
  • A premium, intuitive user experience 
  • A scalable foundation for future omnichannel experiences 

Most importantly, the platform needed to reflect the emotional and cultural significance that jewellery holds for Pothys’ customers. 

Solutions

Cloud Odyssey partnered closely with Pothys’ leadership to create a digital ecosystem that brought together craftsmanship, convenience, and technology. 

  1. Launching the First Pothys Swarna Mahal E-commerce Platform

Using Salesforce Commerce Cloud, Cloud Odyssey built a modern, mobile-first online storefront tailored for jewellery shopping. Customers can now: 

  • Explore curated collections 
  • View intricate product details with clarity 
  • Make purchases securely 
  • Track orders independently through a self-service dashboard 

The ecommerce experience honors the brand’s heritage while delivering the accessibility that today’s customers expect. 

  1. Strengthening Fulfillment with Salesforce OMS

To support a new digital business model, Cloud Odyssey implemented Salesforce Order Management (OMS), enabling: 

  • Seamless order lifecycle tracking 
  • Real-time fulfilment coordination 
  • Accurate inventory visibility 
  • Efficient returns management 

Customers benefit from full transparency and trust throughout their purchase journey, while Pothys teams work from a unified operational system. 

  1. Integrating Core Business Systems

A critical component of the transformation was ensuring smooth data flow between the e-commerce platform and internal systems. Cloud Odyssey integrated: 

  • An enterprise resource planning system for real-time product, price, and stock information 
  • Secure payment gateways for safe and flexible transactions 

These integrations ensure operational accuracy and consistency across both the digital and physical aspects of the business. 

  1. Custom Digital Experiences Tailored to Pothys

To preserve the brand’s distinctive identity online, Cloud Odyssey designed: 

  • A premium UI/UX inspired by Pothys’ renowned in-store experience 
  • Product pages that showcase intricate craftsmanship in vivid detail 
  • Custom checkout and purchase flows optimized for high-value purchases 
  • Scheme-based experiences building on DigiGold’s proven success 

The result is a platform where tradition and technology coexist in perfect harmony. 

Benefits

Building Pothys Swarna Mahal’s first-ever ecommerce store presented several unique challenges: 

  • Translating decades of heritage and in-store excellence into a compelling digital experience 
  • Managing complex inventory and pricing structures through comprehensive ERP integration 
  • Introducing digital-first processes to teams accustomed to traditional retail operations 
  • Ensuring accessibility and ease of use for customers across all locations and technical comfort levels 

Cloud Odyssey worked hand-in-hand with Pothys to guide internal adoption, ensure platform readiness, and build a digital experience that authentically reflects the brand’s longstanding values and reputation. 

The transformation has opened up new growth opportunities for the brand. 

  • A Strong Ecommerce Foundation: For the first time, Pothys Swarna Mahal customers can discover and purchase jewellery entirely online, a milestone achievement for this legacy brand. 
  • Higher Customer Engagement and Conversions: The digital storefront has driven increased browsing activity, strengthened purchase confidence, and improved overall sales performance. 
  • Unified Commerce Operations: With Commerce Cloud, OMS, ERP integration, and secure payment workflows working in concert, Pothys now operates a truly cohesive digital commerce ecosystem. 
  • Future-Ready, Scalable Architecture: The platform establishes a robust foundation for upcoming innovations, including expanded product lines, new geographic markets, and advanced digital features. 
  • Strengthened Customer Trust: Reliable fulfilment, transparent communication, and seamless post-purchase experiences have enhanced customer confidence in buying jewellery online. 

Aligned with Pothys’ Vision for Growth 

This digital transformation directly supports Pothys’ broader strategic objectives: 

  • Making exceptional craftsmanship accessible to customers everywhere 
  • Creating seamless digital journeys that honour, rather than compromise, brand heritage 
  • Laying the groundwork for comprehensive omnichannel experiences 
  • Preparing for future innovations, including the integration of savings.pothysswarnamahal into the main platform 

Pothys now stands confidently at the intersection of tradition and innovation, equipped to serve modern customers with the same trust and quality they’ve built over generations.